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Articles
Factor Analysis in R: Measuring Consumer Involvement
19 January 2019
Consumer involvement measures how much customers care. This article explains measuring the Personal Involvement Inventory using factor analysis in R.
Data Science
Marketing
Hydroinformatics
RStats
Invisible Water Utility
Discourse Network Analysis: Undertaking Literature Reviews in R
15 November 2018
Literature review using R with RQDA and iGraph. This method uses qualitative coding and quantitative discourse network analysis.
Data Science
RStats
Digital Humanities
Celebrate Halloween with Creepy Computer Games in R
28 October 2018
This article translates code from the 1983 Creepy Computer Games book by Uborn Publishing. Be careful not to get caught by the skeletons!
Data Science
RStats
R Games
Mapping and Geocoding with ggmap and the Google API
10 October 2018
Geocoding transforms a description to a location on the Earth's surface. This article explains geocoding with ggmap and the Google API.
Data Science
RStats
Map Porn
Flat Earth Mathematics with examples in the R Language
2 September 2018
The idea that the earth is flat is unfortunately gaining popularity. This article discusses flat earth mathematics using the ggplot package in R.
Data Science
RStats
Map Porn
Call Centre Workforce Planning Using Erlang C in R language
19 July 2018
This article explains how to undertake Call Centre Workforce Planning using Erlang C in R, plus a Monte Carlo simulation to manage uncertainty.
Data Science
Marketing
Hydroinformatics
RStats
Project Euler 33: Digit Cancelling Fractions
9 July 2018
Solutions to Project Euler 33 in R: Farey sequence to list all fractions between 0 and 1, visualsed with a Ford Circles.
Data Science
Project Euler
RStats
Analyse Definitions of Marketing with Rvest and Tidytext
31 May 2018
This article describes how to scrape a website to analyse 72 definitions of marketing using the Rvest and Tidytext packages in the R language.
Data Science
Marketing
RStats
Digital Humanities
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