The Engineering-Marketing Interface in Water Utilities

The Engineering-Marketing Interface in Water Utilities

Providing reticulated water services requires a high level of investment in technology to be able to provide a safe and reliable supply. As such, the industry is dominated by professionals with engineering qualifications who develop and maintain the infrastructure required to deliver core services. Engineers are often wrapped in stereotypes, highly focused on the technical …

The Water Quality Paradox and Perceptions of Service Quality

The Water Quality Paradox and Perceptions of Service Quality

Every day, thousands of engineers around the world work hard every day to provide potable water quality to their customers thereby keeping cities liveable and preventing disease. They do this work invisible to most people as customers have very simple, but very high expectations of service. Although in well-managed systems, the chances that somebody does …